Chinese language app.
The world’s leading philanthropy magazine and Made in China, the Charitarian makes a global impact by profiling best practice in business ethics, government social responsibility, climate change, China charity and global philanthropy.
Two years ago most CEO’s would aim to be profiled on the front of business magazines and beautiful people preferred to grace the cover of Vogue. Today Bill Gates and Angelina Jolie would rather be on the cover of the Charitarian. If the eighties were about ‘making it’, the nineties were about ‘faking it’ then the nougties will be about ‘shaking it’ out of your pockets and into good causes.
The credit-crisis caused a shift away from conspicuous consumption towards competitive philanthropy. The Charitarian charts this shift, incentivises responsible business and advises on sustainable development. People purchase the Charitarian today to find solutions to the problems of tomorrow.
The Charitarian does not claim to be the ultimate in “free media” but it does claim to offer a counterbalance to the western media your currently consume.
You can browse through the current edition and the back catalogue using a simple ‘swipe’ gesture; view single pages while holding your device portrait; view a double page spread in landscape; zoom using double tap or ‘pinch’, making it easy to view even the smallest content.
Toolbar icons provide additional functionality to help you navigate through the document, including:
•Thumbnails
•Search, using free text entry
•Page number entry box
•Toolbar arrows
•Share by email, Facebook or Twitter
The App also provides a library, ready to house future editions of the Charitarian.